Divestitureverified

Apax-backed Authority Brands buys Clockwork franchise brands for $300 million

What happened. Direct Energy sold Clockwork, Inc. — the franchisor of One Hour Heating & Air Conditioning, Benjamin Franklin Plumbing and Mister Sparky, plus BuyMax, Success Academy and SuccessWare 21 — to Apax Partners-backed Authority Brands for $300 million, unwinding the Sarasota business Direct Energy had bought in 2010. The portfolio comprised over 725 franchise territories and 10 company-owned locations, and the acquisition doubled Authority Brands' system revenue to over $1 billion. Authority Brands CEO Rob Weddle called it 'an important and significant step in the evolution of Authority Brands'; Apax partner Ashish Karandikar said the Clockwork brands 'operate in attractive markets and will bring scale and diversification.' Direct Energy's Bruce Stewart said the sale reflected a goal 'to focus and simplify our channels to customers and to own our own brands.' Announced 21 February 2019 and completed 1 May 2019.

Parties

Company
Clockwork Home Services, Inc. · Sarasota, Sarasota County
Buyer
Authority Brands
Capital
Apax Partners
Price
$300M
The name on the truckClockwork Home Services, Inc.
Sarasota, Sarasota County
Operating ownerAuthority Brands
Columbia, MD

What this kind of deal tends to mean for customers and staff: pricing · sales pressure · technicians · the exit clock.

Sources Verified — primary document

  1. PR Newswire / Authority Brands (2019-02-21) — press release. Announcement, brands, Weddle and Karandikar quotes, $1B system revenue
  2. PR Newswire / Direct Energy (2019-05-01) — press release. Completion, $300M price, 725 territories, Stewart and Sambhi quotes
  3. ACHR News (2019-07-01) — trade press. Trade coverage
  4. phcppros (2019-02-21) — trade press. Independent trade coverage of the announcement

Researcher notes: Classified as a divestiture from the seller's perspective. Tampa Bay relevance is the Sarasota origin of Clockwork and the local One Hour / Benjamin Franklin / Mister Sparky franchise networks that changed franchisor ownership.

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